Blinkx is a video search engine that can help users find clips of almost anything. The site boasts access to more than 35 million hours of video footage. There are numerous categories to choose from, ranging from technology, money, sports and video games to entertainment, news, music, cars, fashion, and much more. Users can also search using keywords or a title if they know specifically what they are searching for. Blinkx also includes a few quick access buttons for users to find a humors video (the “entertain me” button), or an informative clip, (the “inform me” button) on the homepage.
Blinkx was founded in December of 2004 by Suranga Chandratillake. Based out of San Francisco, California, the Blinkx team has expanded to include CMO Julia Blystone, COO Matthew Service, CTO Matthew Scheybeler, CFO Jonathan Spira, Financial Director Frances Smith, and SVP Global Business Development head Federico Grosso. The site has grown significantly since it was first launched and is now a popular resource for many regular users searching for a video clip online.
The common search engine is nothing new. There are many out there that can help users find videos as well as many other things online. Blinkx, however, focuses on one type of search result: video media. Users know when they arrive at the Blinkx website that they can narrow down their search to find a video clip. Even though many general search engines include a video filter, users can eliminate that step simply by using Blinkx to look for videos instead.
There are a number of items on the Blinkx website, including tabs of animated video previews. At first, these seem a little too busy to be well organized. However, after reviewing the site a little more closely, users can begin to adapt. Blinkx includes many easily accessible categories as well as a search feature right on the homepage. The animated video clips are sorted by type under tabs that can be clicked to change the theme. Mousing over the clip previews brings that specific clip forward, a very smooth and fluid motion that adds to the user’s experience.
Just like any other search engine, Blinkx does not require registration. Anyone can stop by the site and begin browsing categories, checking out preview clips on the homepage, or searching for a specific clip. This is definitely a plus because users never have to worry about the hassle of a password or login name. It is also a benefit because Blinkx has a lot of competition in the search engine world, and forcing users to add a step to the process would not be beneficial. Users should also be aware that there is a link that states “click here to join” at the top of the Blinkx homepage. This is actually an advertisement for another website.
A search engine like Blinkx would not do well to charge a fee. The service offered is something that is available through many other resources at no charge to the user. Blinkx seems to realize this and does not charge users for searching. There is no registration requirement, either, so this would have to be changed to start charging users, anyway.
Anyone searching for a video clip can appreciate Blinkx. Whether the user knows what they are looking for or is simply searching for a little entertainment or information, Blinkx can provide it. The site is easy to use and includes numerous categories to suit any personal preference or interest.